2

Global Offices

12.7 Billion+

Shares Settled into broker accounts

350+

Deals Completed

240+

Companies Partnered With

75+

Distribution Partners

£1.5 Billion+

Fund Raised Globally

140+

Team Members at PrimaryBid

3

Official Exchange Partnerships

30+

IPOs Completed

2

Global Offices

12.7 Billion+

Shares Settled into broker accounts

350+

Deals Completed

240+

Companies Partnered With

75+

Distribution Partners

£1.5 Billion+

Fund Raised Globally

140+

Team Members at PrimaryBid

3

Official Exchange Partnerships

30+

IPOs Completed

About Us

We started with the vision to make retail inclusion in capital markets a reality. In the past few years, we've accomplished so much:

about us

Building the new age of retail investing

Public markets were created to allow everyone to invest in and own companies they believe in. But the public has been missing out on valuable share offers for decades. Until recently, only institutional investors could access IPOs and follow-ons.

We’re changing that. Our suite of enterprise software solutions allow our partners to run streamlined, more intelligent fundraises for their communities, creating bigger, better, more inclusive public markets.

Because inclusive raises have always been at the heart of everything we do.
250 million
Funds raised globally
256 deals
Successfully filled
14 countries
IPO launched
2.76 million
Retail investors included
256 deals
Successfully filled
250 million
Funds raised globally
256 deals
Successfully filled
14 countries
IPO launched
2.76 million
Retail investors included
256 deals
Successfully filled
Our Story

PrimaryBid was founded on the premise that markets should be fair for all.

Why should retail investors be left out of IPOs and follow-on deals, and their often discounted prices? How can it be right that companies are told it’s just too difficult to include their customers and communities in their fundraising?

process

How does it work?

We work with you to create a co-branded experience for your clients. Making sign-up to PrimaryBid quick and easy.

01/03

No technology integration required. We take care of the heavy lifting.

02/03

Clients can access offers through the PrimaryBid platform (mobile and web), with shares or bonds settling back to their existing General Investment Account.

03/03
process

How does it work?

We work with you to create a co-branded experience for your clients. Making sign-up to PrimaryBid quick and easy.

01/03

No technology integration required. We take care of the heavy lifting.

02/03

Clients can access offers through the PrimaryBid platform (mobile and web), with shares or bonds settling back to their existing General Investment Account.

03/03
Process

How does it work?

Full alignment with your
process and advisers

Pre-IPO text

During IPO text


Liv GARFIELD, CEO of SEVERN TRENT (FTSE 100)

Our Story

PrimaryBid was founded on the premise that markets should be fair for all.

Why should retail investors be left out of IPOs and follow-on deals, and their often discounted prices?
How can it be right that companies are told it’s just too difficult to include their customers and communities in their fundraising?

We’ve worked with over 300 listed companies, LSEG Group,Euronext Paris and the NYSE to power the inclusion of retail investors in a range of transactions

See what our partners are saying

In the UK
“Treating all investors fairly is fundamental to Severn Trent’s corporate governance commitment. We were delighted to include a retail component to our Green fundraising, giving everyone the opportunity to participate.”
Liv Garfield
CEO of Severn Trent
In the EU
“I am particularly pleased with the support of the hundreds of individual shareholders who were able to participate via the PrimaryBid platform”
Sébastien Peltier
Chairman of the Valbiotis Board of Directors
meet the team

Our People

Founded by former investment bankers and colleagues, Anand Sambasivan, James Deal, Kieran D’Silva and Eric Low started PrimaryBid with ambitions to create a business that sits at the intersection of regulation, digitalisation and democratisation.

Joined by experienced leaders across a variety of diverse skill sets, the PrimaryBid team brings their expertise in retail investor inclusion to every transaction.

 Meet the team
Anand Sambasivan
Chief Executive Officer and Executive Director
Founders
  • education line 1
  • education line 2

Anand began his career as an investment banker with BAML and Credit Suisse in New York and London.  After leaving banking, he started an investment company focused on financing publicly listed companies. He founded PrimaryBid as a direct result of his experience in capital markets. (SMF1&3)

Text LinkText Link
Chief Executive Officer and Executive Director
Education
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)

Anand began his career as an investment banker with BAML and Credit Suisse in New York and London.  After leaving banking, he started an investment company focused on financing publicly listed companies. He founded PrimaryBid as a direct result of his experience in capital markets. (SMF1&3)

Kieran D’Silva
Chief Financial Officer and Executive Director
Founders
  • education line 1
  • education line 2

Kieran is a co-founder of PrimaryBid and is passionate about driving innovation in capital markets. Prior to PrimaryBid, Kieran worked as an Investment Banker at Citi within the Financial Institutions Group, working on M&A, ECM and DCM transactions. (SMF3)

Text LinkText Link
Chief Financial Officer and Executive Director
Education
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)

Kieran is a co-founder of PrimaryBid and is passionate about driving innovation in capital markets. Prior to PrimaryBid, Kieran worked as an Investment Banker at Citi within the Financial Institutions Group, working on M&A, ECM and DCM transactions. (SMF3)

James Deal
Head of UK and Executive Director
Founders
  • education line 1
  • education line 2

‍

James has spent over 25 years in the UK equity markets at Dresdner Kleinwort, Numis and JP Morgan running Midcap Equities and Corporate Broking. He has worked with a wide spread of consumer e-commerce businesses, from pre IPO to post, including AO.com, Asos, AutoTrader, E-sure, Just Eat, Ocado, Saga and Trainline. (SMF3)

Text LinkText Link
Head of UK and Executive Director
Education
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)

James has spent over 25 years in the UK equity markets at Dresdner Kleinwort, Numis and JP Morgan running Midcap Equities and Corporate Broking. He has worked with a wide spread of consumer e-commerce businesses, from pre IPO to post, including AO.com, Asos, AutoTrader, E-sure, Just Eat, Ocado, Saga and Trainline. (SMF3)

Eric Low
General Manager of EU
Founders
  • education line 1
  • education line 2

Eric oversees PrimaryBid’s European expansion efforts and in that capacity is responsible for strategy, business development and building ecosystem partnerships critical to the growth of our platform. Eric has 20 years of experience across investment banking and asset management in New York. Prior to PrimaryBid, Eric led a variety of initiatives at Goldman Sachs Asset Management. Prior to Goldman, Eric was an investment banker at Moelis & Company and a Sector Specialist at JP Morgan. Eric is a Columbia Business School alumni and a CFA charter holder.

Text LinkText Link
General Manager of EU
Education
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)
  • Columbia Law School (J.D., Harlan Fiske Stone Scholar)

Eric oversees PrimaryBid’s European expansion efforts and in that capacity is responsible for strategy, business development and building ecosystem partnerships critical to the growth of our platform. Eric has 20 years of experience across investment banking and asset management in New York. Prior to PrimaryBid, Eric led a variety of initiatives at Goldman Sachs Asset Management. Prior to Goldman, Eric was an investment banker at Moelis & Company and a Sector Specialist at JP Morgan. Eric is a Columbia Business School alumni and a CFA charter holder.

A timeline of our history

Forging a new path

Forging a new path
•Two people with an idea
•Launched our mobile app

Breakthroughs

Breakthroughs
•Opened our first office in London
•PrimaryBid is regulated and authorised
•Partnered with Euronext
•Our 1st IPO: Finncap plc

Big Strides

Big Strides
•Partnered with London Stock Exchange Group
•Raised £14M for UK companies

Pushing Boundaries

Pushing Boundaries
•Our "All Investors" Open Letter received global coverage
•1st FTSE 100 offer: Compass Group
•1st FTSE 250 offer: IWG
•Raised £150M for UK companies

New Horizons

New Horizons
•1st Community Offer with the IPO of Deliveroo
•1st cross-border IPO of Soho House on the New York Stock Exchange
•Launched in France
•Crossed $1B in demand from people on the platform

Going global

Going global
•Announced our $190m Series C
•International expansion into new markets
2016
2018
2019
2020
2021
2022

Our Investors

Take a closer look at our Series C Investment Round

We've worked with a variety of organisations to help them include retail in their fundraises.

View all

See how we have helped Barclays

Lorem ipsum dolor sit amet consectetur. Ac et sit dapibus cursus nec ullamcorper praesent aliquam mi sit feugiat arcu Venenatis at.

Learn more

First Cross-Border European Transaction

Explore our first cross-border European retail transaction for Netherlands-listed Avantium, the first deal for a Dutch issuer.

Learn more

Lloyds Banking Group adopt PrimaryBid Fuse solution

Learn how Lloyds Banking Group used the PrimaryBid Fuse solution to offer their customers access to primary markets transactions.

Learn more

Connect API integration with BourseDirect

A seamless integration with the Connect API enabling fundraising access for french retail investors.

Learn more

Retail Bond offering with EnQuest plc

Explore EnQuest's retail bond offering through PrimaryBid.

Learn more

Sell-down of LSEG plc shares

Discover the first ever retail eligible block trade in a FTSE 100 company.

Learn more