250 million
Funds raised globally
256 deals
Successfully filled
14 countries
IPO launched
2.76 million
Retail investors included
256 deals
Successfully filled
250 million
Funds raised globally
256 deals
Successfully filled
14 countries
IPO launched
2.76 million
Retail investors included
256 deals
Successfully filled
Our Story
PrimaryBid was founded on the premise that markets should be fair for all.
Why should retail investors be left out of IPOs and follow-on deals, and their often discounted prices? How can it be right that companies are told it’s just too difficult to include their customers and communities in their fundraising?
process
How does it work?
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01/03
No technology integration required. We take care of the heavy lifting.
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02/03
Clients can access offers through the PrimaryBid platform (mobile and web), with shares or bonds settling back to their existing General Investment Account.
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03/03
process
How does it work?
We work with you to create a co-branded experience for your clients. Making sign-up to PrimaryBid quick and easy.
01/03
No technology integration required. We take care of the heavy lifting.
02/03
Clients can access offers through the PrimaryBid platform (mobile and web), with shares or bonds settling back to their existing General Investment Account.
03/03
Process
How does it work?
Full alignment with your
process and advisers
Pre-IPO text
During IPO text
Liv GARFIELD, CEO of SEVERN TRENT (FTSE 100)
Our Story
PrimaryBid was founded on the premise that markets should be fair for all.
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Why should retail investors be left out of IPOs and follow-on deals, and their often discounted prices?
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How can it be right that companies are told it’s just too difficult to include their customers and communities in their fundraising?
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Contact: mailto:security@primarybid.com
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meet the team
Our People
Founded by former investment bankers and colleagues, Anand Sambasivan, James Deal, Kieran D’Silva and Eric Low started PrimaryBid with ambitions to create a business that sits at the intersection of regulation, digitalisation and democratisation.
Joined by experienced leaders across a variety of diverse skill sets, the PrimaryBid team brings their expertise in retail investor inclusion to every transaction.
Meet the team
Anand Sambasivan
Chief Executive Officer and Executive Director
Founders
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Anand began his career as an investment banker with BAML and Credit Suisse in New York and London. After leaving banking, he started an investment company focused on financing publicly listed companies. He founded PrimaryBid as a direct result of his experience in capital markets. (SMF1&3)
Education
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
Anand began his career as an investment banker with BAML and Credit Suisse in New York and London. After leaving banking, he started an investment company focused on financing publicly listed companies. He founded PrimaryBid as a direct result of his experience in capital markets. (SMF1&3)
Kieran D’Silva
Chief Financial Officer and Executive Director
Founders
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Kieran is a co-founder of PrimaryBid and is passionate about driving innovation in capital markets. Prior to PrimaryBid, Kieran worked as an Investment Banker at Citi within the Financial Institutions Group, working on M&A, ECM and DCM transactions. (SMF3)
Education
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
Kieran is a co-founder of PrimaryBid and is passionate about driving innovation in capital markets. Prior to PrimaryBid, Kieran worked as an Investment Banker at Citi within the Financial Institutions Group, working on M&A, ECM and DCM transactions. (SMF3)
James Deal
Head of UK and Executive Director
Founders
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James has spent over 25 years in the UK equity markets at Dresdner Kleinwort, Numis and JP Morgan running Midcap Equities and Corporate Broking. He has worked with a wide spread of consumer e-commerce businesses, from pre IPO to post, including AO.com, Asos, AutoTrader, E-sure, Just Eat, Ocado, Saga and Trainline. (SMF3)
Education
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
James has spent over 25 years in the UK equity markets at Dresdner Kleinwort, Numis and JP Morgan running Midcap Equities and Corporate Broking. He has worked with a wide spread of consumer e-commerce businesses, from pre IPO to post, including AO.com, Asos, AutoTrader, E-sure, Just Eat, Ocado, Saga and Trainline. (SMF3)
Eric Low
General Manager of EU
Founders
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- education line 2
Eric oversees PrimaryBid’s European expansion efforts and in that capacity is responsible for strategy, business development and building ecosystem partnerships critical to the growth of our platform. Eric has 20 years of experience across investment banking and asset management in New York. Prior to PrimaryBid, Eric led a variety of initiatives at Goldman Sachs Asset Management. Prior to Goldman, Eric was an investment banker at Moelis & Company and a Sector Specialist at JP Morgan. Eric is a Columbia Business School alumni and a CFA charter holder.
Education
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
- Columbia Law School (J.D., Harlan Fiske Stone Scholar)
Eric oversees PrimaryBid’s European expansion efforts and in that capacity is responsible for strategy, business development and building ecosystem partnerships critical to the growth of our platform. Eric has 20 years of experience across investment banking and asset management in New York. Prior to PrimaryBid, Eric led a variety of initiatives at Goldman Sachs Asset Management. Prior to Goldman, Eric was an investment banker at Moelis & Company and a Sector Specialist at JP Morgan. Eric is a Columbia Business School alumni and a CFA charter holder.
A timeline of our history
Forging a new path
•Two people with an idea
•Launched our mobile app
Breakthroughs
•Opened our first office in London
•PrimaryBid is regulated and authorised
•Partnered with Euronext
•Our 1st IPO: Finncap plc
Big Strides
•Partnered with London Stock Exchange Group
•Raised £14M for UK companies
Pushing Boundaries
•Our "All Investors" Open Letter received global coverage
•1st FTSE 100 offer: Compass Group
•1st FTSE 250 offer: IWG
•Raised £150M for UK companies
New Horizons
•1st Community Offer with the IPO of Deliveroo
•1st cross-border IPO of Soho House on the New York Stock Exchange
•Launched in France
•Crossed $1B in demand from people on the platform
Going global
•Announced our $190m Series C
•International expansion into new markets
2016
2018
2019
2020
2021
2022